DITCH THE HOBBY!
CREATE A BUSINESS YOU LOVE!
AND...
Learn how to BE YOUR OWN BOSS so you can
LIVE THE LIFE YOU WANT and DO WHAT YOU LOVE
on your own terms!
HERE'S THE PROBLEM...
RIGHT NOW
YOU'RE GIVING AWAY YOUR TIME & TALENT FOR FREE!
HOW DO I TURN
THIS INTO A BUSINESS?
HELP!
I've been doing parties for my family and friends...
WHAT DO I NEED TO START a legit party planning business?
I've been doing this for free or practically free...
WHAT SHOULD I CHARGE for my services?
I have never had to promote myself...
HOW CAN I FIND PAYING CLIENTS who will pay my value?
HONESTLY...I'M SCARED
that I’ll spend all this time and money to launch a party planning business the wrong way.
WHAT HAPPENS IF I FAIL?
DON'T GO IT ALONE!
LEARN FROM SOMEONE WHO'S BEEN THERE, DONE THAT!
HI, MY NAME IS
TONYA COLEMAN
I am CEO of Soiree Event Design® -- a six-figure event planning, styling and graphic design studio and founder of The Partypreneurs School of Party Planning®.
I'VE BEEN AN ENTREPRENEUR FOR OVER 20 YEARS!
I started my business as a young single mom to a newborn in a new city where I knew one person. If I had waited for the "right time"...or...waited for permission...I would have never took that leap of faith and launched my business. I'd probably be in a corporate job right now, wasting time doing something I hate.
I'M ALL ABOUT THIS ENTREPRENEURIAL LIFE!
Running your own business is hard, I'm not even gonna lie, but the rewards are well worth it to do what you love every day on your own terms.
DON'T WAIT FOR PERMISSION!
Take your destiny into your own hands. Get the tools and training you need to create a business you love and MAKE IT HAPPEN!
My business has worked with many brands, businesses and celebrities and I've loved every minute of it.
Click to see each full photo.
Monster High for Mattel
Monster High Candy Table for Mattel
Monster High Party for Mattel
Twin Cities Masked Ball for UNCF
Ever After High Party for Mattel
Sparkle Rainbow Party
Ever After High Party for Mattel
Good Dinosaur Party for Disney
AND NOW...I'M ON A
MISSION!
I'm on a mission to teach new and aspiring party planners how to start and run successful party planning businesses!
I WANT YOU TO WIN!
When I first started, no other event planners wanted to share information.
NOT ME...I'M PULLING BACK THE CURTAIN & TEACHING YOU ALL I KNOW!
I'm providing the information, tools and resources that weren't available to me when I first started out. I wish I had this advantage of having a successful event planner show me step-by-step of not only WHAT to do but HOW to do it.
PARTYPRENEURS 1O1
COURSE + COACHING PROGRAM
LEARN HOW TO TURN YOUR HOBBY INTO A MONEY-MAKING PARTY PLANNING BUSINESS!
By the end of this course, you will know how to:
AND...
Private FB Group
TO ANSWER ALL YOUR QUESTIONS AND GET REAL-TIME FEEDBACK
TO KEEP YOU ON TRACK SO YOU NEVER GET STUCK!
8
MODULES
WITH DOWNLOADABLE WORKBOOKS & RESOURCES
PLUS...LIFETIME ACCESS TO ALL MATERIALS!
All modules are recorded so you can watch them at your own pace and schedule. You also have access to the course for the lifetime of the course, so no need to rush or feel overwhelmed. YOU'VE GOT THIS!
MODULE #1
GET YOUR MIND RIGHT!
Do you have what it takes to be your own BOSS?
I've been an entrepreneur for over 20 years and know all about this entrepreneurial life! I will share with you the real on what you can expect and how to get into the CEO Mindset necessary to BE YOUR OWN BOSS!
In This Module You Will Learn:
MODULE #2
RICH YOUR NICHE!
There are "riches in niches"...Do you know why?
Learn how to identify your strengths and choose a niche for your business that will maximize your revenue and create a unique selling proposition to stand you apart!
In This Module You Will Learn:
MODULE #3
CHARGE YOUR WORTH!
Are you unsure of what you should be charging for your services?
Learn strategies on how to price effectively and create a price list. You will also set up a revenue plan to help you to manage your monthly and yearly revenue goals.
In This Module You Will Learn:
MODULE#4
BUILD YOUR BRAND!
What will make your new business stand apart from your competitors?
Learn the steps to creating an identifiable brand voice for your business that effectively communicates who you are, what you do and who you do it for!
In This Course You Will Learn:
MODULE #5
GET LEGIT!
Transform your hobby into a fully legit party planning business!
Learn the step-by-step process to get your business legal so you can start taking advantage of all the perks and benefits of being a legit small business!
In This Module You Will Learn:
MODULE #6
STRUT YOUR STUFF!
Attract your ideal client and market your business effectively!
Learn how to get clients and market your business! Create a strategic marketing strategy to communicate directly with your ideal client to get noticed, get booked and maintain an ongoing client base.
In This Module You Will Learn:
MODULE #7
GET SOCIAL!
Use social media as a revenue-generating marketing tool to find and book clients!
Learn how to find and book clients with effective social media marketing strategies for my most powerful social media tool —Facebook—to build your brand, create a relationship with your ideal client, gain exposure & credibility!
In This Module You'll Learn:
MODULE #8
EXECUTE THE PLAN!
The key to keeping your clients coming back is flawless execution!
Learn how to manage the entire party planning process from the initial consultation to closing the deal with a contract through the day-of execution with ease.
In This Module You Will Learn:
BONUS
Get the Partypreneurs® PROFIT & REVENUE PLANNER FREE when you purchase this course.
Includes:
✨ Quarterly Goal Sheets
✨ Monthly Revenue Tracker
✨ List of Expenses you should be tracking
✨ Time Sheets
✨ Calendars & To-Do Lists
✨ Monthly Income & Expense Sheets
✨ Profit and Loss Sheets
✨ Inspirational Quotes
✨ Note & Ideas Sheets
PLUS...
The Partypreneurs® Party Planning for Profits Guide:
✨ Party Budget
✨ Party Time Sheets
✨ Party Expenses
✨ Party Profit Recap
PARTYPRENEURS® 101 COURSE
8 MODULE ONLINE COURSE FOR NEW & ASPIRING PARTY PLANNERS
COURSE INCLUDES:
IMMEDIATE ACCESS TO ALL 8 PARTYPRENEURS® 101 MODULES
(value: $2,376)
RESOURCE LIBRARY OF DOWNLOADABLE TOOLS
(value: $497)
PRIVATE ONLINE FACEBOOK GROUP
(value: $1,500)
TOTAL VALUE: $4,373
GET ALL THIS AMAZING VALUE FOR ONLY 3 PAYMENTS OF
$397*
*Access the course today for $397. Your next 2 payments of $397 are due 30 days apart.
--OR--
PAY IN FULL & GET THE CONTRACT BUNDLE FREE FOR
$997
FREE BONUS WHEN YOU PAY IN FULL!
Get the Partypreneurs® CONTRACT BUNDLE FREE when you pay in full. (VALUE: $197)
The Contract Bundle includes 9 contract templates that are editable and you can personalize with your company's logo:
✨ Event Planning Contract
✨ Contract Addendum
✨ Consulting Agreement
✨ Catering Contract
✨ Rental Agreement
✨ Independent Contractor Contract
✨ Performer/Entertainment Contract
✨ Model Release Agreement
✨ Non-Disclosure Agreement (NDA)
RAVE REVIEWS
The Partypreneurs School and Tonya Coleman have been a godsend!
Although I have been planning and decorating events for some time, I was doing it more-or-less as a hobby.
The information given in this course is very thorough and Tonya has a vested interest in seeing everyone succeed. She shares information and resources that most event planners will not.
Through this course I have been able to niche down, get legit, and charge my worth!
This course is a must for new party planners and even those who have been in the industry but need a refresher or need to reset.
Take the course! You will not regret it!
I was so lost before joining Partypreneurs School. I was finally ready to follow my passion and start an event planning business, but I had no idea of where to start.
Being a student of Partypreneurs School has been such a rewarding experience. Tonya is a BADASS coach and my big sister (in my head - Lol). I mean she really knows her stuff! Tonya has taken me by the hand (virtually) and guided me through so much. The Partypreneurs School courses are very thorough and are strategically ordered, helping you to build your personal confidence while gaining invaluable knowledge of the event planning business.
The major bonus of the Partypreneurs School are the Q&A calls. It is always so refreshing talking to Tonya. She always gives great tips and suggestions! BUT beware….if you are not being productive, she will “politely” check you! Lol
Partypreneurs School and Coach Tonya are responsible for another event planner ready to successfully take on the party world. Yep! That event planner is me, Bree Bryant, owner of Luxey Events, LLC.
I have not found any other party planning courses that help you with event planning other than the wedding arena and even then they don’t share the abundance of information that Tonya has provided in the Partypreneurs 101 course.
This course helped me revamp my business plan and narrow down my niche.
Pricing my events and designs are no longer an issue for me.
No more going on Facebook groups asking “How much would you charge for this?”
Having access to Tonya as a mentor is priceless. She truly wants to see her students win.
If you are serious about starting or growing your party business take this course. I am so thankful I did!
The Partypreneurs School was the best decision that I’ve made in a while.
I’m about to Be My Own Boss! The courses are very thorough, informative and exactly what I need to be a successful party planner. I had no clue of how to do what I love for money. I just knew how to plan great parties for friends and family for free but now I feel prepared and ready to introduce the world to my business with the tools that I was lacking and the confidence to stop giving away my time for free. If you want to run a successful business to be proud of, Partypreneurs 101 is for you!
Pricing My Worth was my biggest fear!
Partyprenuers 101 is the best thing that happened to me. I now know my worth and I have more confidence in my pricing. All the classes have impacted me—I learn something new from each one—things that I did not know that will help me be successful and things that will stand me apart from the rest of the event planners in my city. I would recommend these classes for anyone who is serious about starting or taking their current business up a notch. Some may think it’s pricey but it’s truly worth every penny. You will gain so much knowledge to enhance your business.
When I first started my business, Tonya's party planning business was one of the first to inspire me. I wanted to know how she ran her successful business. Tonya's training offered her step-by-step strategy on starting and running a successful party business. No theories, no fluff —just right to the point advice.
| Jamila Watson |
Owner, Parties on Purpose
REAL TALK!
TURN YOUR SIDE HUSTLE
INTO A MONEY-MAKING BUSINESS
THE RIGHT WAY!
You COULD waste time learning all of this on your own by trial and error...
BUT WHY?
Learn from me how I did it and
AVOID MAKING COSTLY MISTAKES!
You won't know what pitfalls to avoid if you don't know where they are, right?
Be ready with all the information, resources and tools you will need to
LAUNCH YOUR PARTY PLANNING BUSINESS FASTER AND
WITH CONFIDENCE!
DON'T JUST TAKE MY WORD FOR IT!
TESTIMONIALS
HEAR FROM THOSE WHO TOOK ACTION!
Let me tell you I will NEVER undersell myself again after the Charge Your Worth course. I no longer will do a party without getting my worth and making a profit. This course helped me to be clear and precise on who I have as a client and how I can actually enjoy my work because I can see the profits. She also enlightens on what exactly it is that you should and should not be doing as an event planner. If you really want to do what you love and buy the things you want and love...sign up now!
Tonya really is right on time and so on point with this Candy Tables and Dessert Tables 101 course! I had been stumbling my way through trying to figure out how to set up and how to execute a polished and professional table and this course did just that. Tonya gives a very clear and focused explanation on the do's and don'ts of planning. You can feel the love and her desire for her clients to win in her upbeat and fun tone throughout!
The Get Your Mind Right course is the perfect way to kick off the Partypreneurs 101 series. It pushes you to really think about what you want from your business. Tonya provides tips on how to "get out of your own way" when it comes to launching your business and behaviors you have to exhibit to be successful at party planning. AND it's wonderful that this class is free when purchasing any other class. Being able to take this class for free really shows that Tonya wants you to win!
I also purchased the Charge Your Worth course and got exactly what I was looking for and more! I was just looking for guidance on how to charge for a party...what I got was detail on what type of clients I want to work with, what services a planner provides, the importance of time management and how it relates to being profitable, and MORE. Looking forward to completing the action plan!
With the pandemic as an event planner, I thought I was ruined.
I just finished Tonya’s Diversify Your Revenue course and let’s just say...total GAME CHANGER!
There was so much amazing information that I have watched it a couple times and I got something new every time!
I highly recommend this course and it is WORTH EVERY PENNY!
I am now feeling prepared in an upside down world to thrive.
Thanks Tonya!
I would like to take the time to personally thank you so much for the Diversify Your Revenue Course. When I tell you I was sitting in a rut stuck like a frog on a log, I mean it. I began to fall into a deep depression because the pandemic caused me to shut down my sleepover business, lose income, and when I started my online business, I still couldn't figure out what to create, and once again, I was stuck. As much as I enjoy decorating children’s parties, I just couldn't figure it out and out of the blue, I received your email for the course and started the class instantly.
Since starting the course, I've reopened my online party shoppe and have added instant downloadable party favors and signs as a means of passive income and listen, hearing the CA-CHING sound throughout the day and night, drives me to create even more. I've also started added other revenue streams based on your course that are bringing in even more revenue NOW! I wouldn't have even thought this far outside of the box nor had the confidence to do any of this without the Get Your Mind Right Course, which forced me to reevaluate my mindset and the Diversify Your Revenue Course, which guided me to really break down my business and create other revenue streams.
| Raven Melton |
Owner, Magical Party Shoppe
I have a diploma in events management which is mainly for fundraising and bigger events. But I have been looking up and down for professional and personalized party planning training including pricing and client consultations. Thank you so much for providing these courses, I don't think there's anything else like it out there.
I was planning events for family and friends and turned it into a business. Tonya's training on Charging Your Worth, stuck out to me the most. It was the way she broke it down in terms of the rental income side and the salary side. I use this pricing structure today and have since increased my prices to make sure I am paying myself a decent wage. My goal is to take my event planning/ decorating business full time!
Working with Tonya, I have learned to be strong in my leadership voice and learned new tools to make my planning more efficient. If you are new to party planning or need a refresher on the ins and outs of event planning... Learning from an expert is key and Tonya's training is the best out there!
In 2014 I was working as a Sales Director when my son got sick with Leukemia. Having to quit my job of 10 years was not only scary but also it impacted the finance at home pretty hard. I was going crazy with all the things happening in my life trying to figure it out what to do with my life and trying to find a job that could allow me to stay at home with my kid and earn enough money for me.
Doing some research online I found Tonya’s training that really changed my life. Reading Tonya's story, knowing how she started, getting all the tips, training and amazing templates made me realize that I could start my own business and that I could be successful doing something that I never thought could be a profitable business. I used all of this information to start my own mobile party business from scratch which is still very successful after 6 years. I truly believe that without her training I would be doing something completely different (and boring maybe). I can't thank you enough Tonya! You are truly one of the most inspiring entrepreneurs that really made a difference in my life!
| Bianca Abud |
Owner, Princess & Tiaras
DO WHAT YOU LOVE!
CREATE A BUSINESS YOU LOVE
ON YOUR OWN TERMS!
BE YOUR
OWN BOSS!
MAKE THE MONEY YOU WANT!
Imagine charging enough to be profitable on EVERY PARTY so you can meet your money goals—take that vacation, buy that car, pay off your bills!
WORK WITH DREAM CLIENTS!
Imagine working with clients who value your time & talent and are more than happy to pay you for it!
WORK HARD & PLAY HARD!
Imagine living and breathing all things party! Work everyday on what you love to do and get paid well for it!
FLEXIBILITY & FREEDOM!
Imagine creating your own hours and schedule that work for you!
I was looking for support to help me navigate through the challenges in expanding my current celebration services to include a party venue. Tonya’s One-on-One Private Coaching program, The Partypreneurs, was exactly what I had been looking for, as it took the guesswork out of the process. She was able to help me with goal setting, identify marketing strategies, provide insight and share valuable information to avoid pitfalls. Furthermore, Tonya’s valuable guidance and perspective permitted me to gain clarity with regard to branding and positioning myself within the marketplace.
Her overall competence and knowledge in the event planning industry is invaluable. Moreover, the unlimited access during the program and having her as an accountability partner helps you stay on the right track. Finally, she truly is invested in helping you succeed and continues to cheer for your continued success. I was able to fast-track my growth and within 3 months my party venue space was open for business … Now that is COACHING… Highly Recommend!
| Karen Sawyer |
Owner, The PartyPalooza & Karen Sawyer Events
NOW'S THE TIME TO
TAKE ACTION!
WITH A ROADMAP OF COURSES TO LAUNCH OR ELEVATE YOUR PARTY PLANNING BUSINESS!
PARTYPRENEURS® 101 COURSE
8 MODULE ONLINE COURSE FOR NEW & ASPIRING PARTY PLANNERS
COURSE INCLUDES:
IMMEDIATE ACCESS TO ALL 8 PARTYPRENEURS® 101 MODULES
(value: $2,376)
RESOURCE LIBRARY OF DOWNLOADABLE TOOLS
(value: $497)
PRIVATE ONLINE FACEBOOK GROUP
(value: $1,500)
TOTAL VALUE: $4,373
GET ALL THIS AMAZING VALUE FOR ONLY 3 PAYMENTS OF
$397*
*Access the course today for $397. Your next 2 payments of $397 are due 30 days apart.
--OR--
PAY IN FULL & GET THE CONTRACT BUNDLE FREE FOR
$997
FAQ
Who is this course for?
This course is for aspiring party planners who are ready to launch their party planning business AND new party planners who are tired of attracting the wrong clients and need help elevating their business in several areas. If you have dreamed of starting a party planning business and not sure how...YOU HAVE HIT THE JACKPOT! If you have been in business for less than 2 years, and are frustrated, close to burnout or not making enough money, it’s not too late to turn it around! Partypreneurs® 101 will help you re-evaluate your business and realign it with my money-making step-by-step roadmap so you can start making the money you want and actually enjoy your business.
What's included in the course?
The day you purchase the course, you have immediate access to the entire course, resources and bonuses. All of the video modules in the course are pre-recorded so you can access the modules online in your dashboard at any time that is convenient for you. Modules range in length from 30 min to 1 1/2 hours. Each module comes with a downloadable workbook with action steps to help you implement what you learned in that module, resources, templates and worksheets.
How much does this cost?
Partypreneurs® 101 course is $997 which is currently on sale from it's regular price of $1497. When you pay in full, you receive our Contract Bundle for free. We also offer a payment plan of 3 payments at $397 which are due 30 days apart.
Will I get one-on-one coaching with Tonya?
Partypreneurs® 101 does not include one-on-one coaching with me. BUT I WILL BE THERE WITH YOU EVERY STEP OF THE WAY in our private FB Group where you can ask questions and GET ANSWERS!
Why should I take this course instead of other business courses?
Well, that’s pretty simple. This course is taught by an event planner for event planners with a proven successful business! There aren’t very many courses out there that teach specifically the party planning business and definitely not by an event planner who has been there and DONE THAT!
YOU CAN'T MOVE FORWARD
IF YOU KEEP STANDING STILL!
It has been a passion of mine to share my knowledge of the party planning business with other women party planners so we can all be BADASS and PROFITABLE business owners living our best lives! I never did understand why other planners don’t want to share their “secret sauce”. Not me…I’m spilling all the TEA!
AND…I have the business to prove it!
I transformed my kids party planning business into a six-figure event planning business all while being a wife and mom of 5!
YOU CAN DO IT TOO!
It takes an investment and work on your part and I'm here to help you on your journey...
LET'S GO!
7 DAY
MONEY BACK GUARANTEE
As an entrepreneur for over 20 years, I know what it takes to transform a hobby into a money-making business. I WANT YOU TO WIN! AND...because I have put my no-holds barred event planning expertise into all of these courses, I know there is way more value in this training, tools and resources than the cost of the courses. However, if after 7 days from your purchase, you do not see the value, you can request a refund but you will have to show me that you have completed the entire course by submitting all the completed workbooks so I can see that you put in the work and were serious about getting your business launched!
Tonya Coleman
Owner, Soiree Event Design®
Founder, The Partypreneurs School of Party Planning®
Have Questions?
EMAIL US
info@ThePartypreneursSchool.com
© 2019 SOIREE EVENT DESIGN LLC All Rights Reserved
Partypreneurs School of Party Planning®
Soiree-Event Design®
The content of this site, course videos and workbooks may not be distributed or reproduced in whole or in part without express permission from SOIREE EVENT DESIGN LLC. Sharing, distributing, or reproducing this content is a violation of the terms of membership in the Partypreneurs School of Party Planning. Violation of these terms will result in immediate termination of membership and removal of access from the courses with no refunds given.
